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AdNet/AccountNet, Inc. is an 8(a), WOSB, LGBTE and WBE owned management consulting firm founded in 1990. We blend the best in people with the ongoing demands of the workplace by providing high quality staffing and executive search services. 


Include our candidates, our clients, and our internal team. All people involved in AdNet's work are placed as top priority.


Our processes adapt to the changing needs of the workplace and the candidates we represent.


AdNet's #1 goal is the placement of the most qualified consultants, contractors, and candidates. 

Room at the Table Podcast


In this first episode of Room at the Table, Betsy Cerulo is joined by Sandy Brown, AdNet’s Director of Human Resources, to discuss the power of a heart-centered workplace culture, how to deal with difficult conversations, and what advice they would give to their younger selves.

In episode two, Betsy Cerulo discusses the complexities of grief with Jennifer Barchi, a Trauma Informed Executive and Leadership Coach. 

In episode three, Betsy is joined by Kelly Mitchell, CEO and founder of impactHR to candidly discuss the realities of burnout and stress in the entrepreneurial world. 

Tidbits of Joy

Shake It Off Leadership
by Betsy Cerulo  

“Shake it off!”, shouts my coach and teammates from the sidelines after I missed a point.

Whether on the court, field or professionally, this phrase has motivated Betsy Cerulo to shake off the losses and get back up to give it her best. Being a successful business owner for 30 years has brought a myriad of victories and setbacks especially navigating the business playing field as an LGBT woman. Betsy takes on her labels of diversity with great pride and has been relentless in guiding employees and colleagues to never, ever give up, even when the odds are not in your favor. Betsy transformed her failing company out of the 2008 recession to a thriving 8(a) federal government contractor with a culture driven by collaborative compassion.

Betsy chronicles her journey to overcome discriminating barriers from childhood through business. Her courage to be vulnerable in revealing the tears and fears that she overcame, teaches the reader that with fire in your belly, you will tap into your own greatness to live your dreams.

To invite Betsy Cerulo to speak with your team, contact her at

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